Sunday, June 28, 2009

Ahead of the Curve: Sweet Hope

Sweet Hope is a curtain fabric designed by the acclaimed Japanese designer Akira Minagawa for Kvadrat. It’s ideal for south and west facing windows, because it offers superb heat and light regulation properties. This textile is made from reflective Trevira CS yarns and is fabricated by knitting two layers together, which fixes the fabric against stretching. It’s unique in that usually different layers have traditionally been woven together. The front side of Sweet Hope has colorful mat finish and the back is reflective and behaves like a metal in reflecting light and heat. Unlike many textiles with technical properties, there is no metal used in the construction of Sweet Hope. It is a natural choice for those looking to minimize their environmental impact.

The innovation in Sweet Hope lies in the novel reflection of light and the good transmission values. No metallic process is involved in the production, meaning there is no aluminum vaporized onto the textile. The fabric remains soft, semi-transparent and falls nicely.Inspired by feelings and natural images, such as soft sunlight falling through the foliage, Akira Minagawa has developed nine gentle, earthy and different colors for Sweet Hope: autumnal browns, a cool blue, mustard green, a dusty olive, soft greys and white. The inviting and accessible character of the textile has it roots in the designer’s vision. With Sweet Hope he aims to create lasting feelings of warmth, hope, happiness and togetherness with friends and family.

Who’s the Designer?
Akira Minagawa is a Japanese textile and clothes designer mainly known for his
minä perhonen fashion label, which is characterized by a romantic, slightly naive style. His designs are detail-oriented and conscientiously worked out and his garments are in great demand among fashion-conscious, young Japanese women. The variations of his textiles are virtually endless, or as he puts it: «as many as there are varieties of butterfly».
Minagawa is able to combine his fascination Scandinavia with his own cultural roots and create the absolutely unique, personal style that have made his fashions and interior designs so popular. In 2006 Minagawa was awarded Designer of the Year by the Japanese newspaper Mainichi Shimbun.
«I try to design clothes so that they last for a long time and improve with
everyday use. I do not want to be just a fad or give a strong impact that does
not last. I think of upholstery in the same way.» - Akira Minagawa

mina perhonen store in Kyoto

Embroidered coat by Minagawa for mina perhonen

Textile designs by Mingawa

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